Taranaki scored two unanswered tries to beat Bay of Plenty 21-3 in Saturday's ITM Cup clash at Yarrow Stadium.
The result sees Taranaki provisionally climb above Waikato (who have a game in hand) in the Premiership standings while Bay of Plenty are rooted to the bottom of the table.
In a dour game not helped by the wet conditions, number eight Blade Thomson's try on the half-hour mark plus three penalties from Andre Taylor gave the hosts a 14-3 lead at the interval.
Full-back Kurt Baker touched down in the second-half with a brilliant individual effort to secure Taranaki's third win in seven games.
Taranaki meet Manawatu in Palmerston North next Saturday, while Bay of Plenty host Counties Manukau in Rotorua.
Tries: Thomson, Baker
Pens: Taylor 3
For Bay of Plenty:
Taranaki: 15 Kurt Baker, 14 Jackson Ormond, 13 Andre Taylor, 12 Isaia Tuifua, 11 Seta Tamanivalu, 10 Beaudein Waaka, 9 Jamison Gibson-Park, 8 Blade Thomson, 7 Doug Tietjens, 6 Mitchell Crosswell, 5 James Broadhurst, 4 Kane Barrett (c), 3 Ryan Cocker 2 Timo Tutavaha, 1 Carl Carmichael
Replacements: 16 Rhys Marshall, 17 Sione Lea, 18 Nemia Soqeta, 19 Mitchell Brown, 20 Chris Smylie, 21 Daniel Brooks, 22 Waisake Naholo.
Bay of Plenty: 15 Elliott Hagen, 14 Tino Nemani, 13 Kenny Lynn, 12 Nick Evemy, 11 Kimami Sitauti, 10 Willie Ripia, 9 Samisoni Fisilau, 8 Joe Tupe, 7 Tanerau Latimer, 6 Johan Bardoul, 5 Josh Sole, 4 Culum Retallick, 3 Pingi Tala'apitaga, 2 Nathan Harris, 1 Kane Harris.
Replacements: 16 Kalen Chan Boon, 17 Joe Royal, 18 Tim Bond, 19 Beau Robinson, 20 Josh Hall, 21 Sam Beard, 22 Junior RofaVa'a.
Venue: Yarrow Stadium, New Plymouth
Referee: Jonathon White