Worcester Warriors director of rugby Dean Ryan is seeking to install a winning mentality at Sixways ahead of the new season.
Set to face Cardiff Blues in a pre-season friendly this weekend, Ryan is counting any friendly matches as essential to deciding on his side for the first weekend of the new Aviva Premiership season in September.
Worcester have continually under-achieved in the league despite serious financial backing and an impressive home stadium - a trend Ryan has been brought in to buck.
"Winning is important and you get used to it, it becomes contagious," said Ryan to WalesOnline.
"I don't see any merit in playing a game during pre-season that doesn't replicate what happens in the season.
"That was why I was pleased against Rotherham. Yes, we would have liked the game to have opened up a bit but that is life and you deal with it.
"I have a changing room full of players who were pleased to win against Rotherham, for some it has been a while.
"The quicker we get used to winning the better and we want to continue that against the Blues.
"It is an opportunity to impress and, if it goes well, that player has a good chance of playing against Leicester.
"At this stage of the season we have got to look at things we want to do better. It is about getting everyone out there, giving everybody a game and that is crucial with a new management team.
"Rotherham were everything we wanted them to be, tough and physical. We had to show a level of composure and work ethic which, at this stage of the season, is pleasing. It was a great hit-out."