Wales lock Luke Charteris believes a second place finish will offer little consolation after England ended their hopes of a Six Nations title.
Wales had a poor first half and played with more intent in the second forty minutes of their meeting with England at Twickenham on Saturday, scoring two tries in the last seven minutes, but Eddie Jones' men did well to hold off a late comeback and seal a 25-21 win.
"It was a bad day at the office for us – there is no hiding away from that," Charteris told PA.
"We went out there with a goal to win the game and give us a chance to play Italy at home with a chance of winning the championship.
"That didn't happen, and there are a lot of disappointed boys because of that. That's for us this week to have a look at, look back at the videos and work hard, because we have a really big game on Saturday again.
"We will take it on the chin and learn from it. I can promise you that going into the game, the boys were highly motivated because if we had won that game we would have had the opportunity to come back to Cardiff on the last weekend of the Six Nations knowing that a win would see us win the championship."
Wales concluded their 2015 campaign with a third place finish and beating Italy at the Millennium Stadium on Saturday will result in an improved table position, but when asked whether their 2016 campaign can be regarded as a successful one if they finish second, Charteris responded: "No, because we were trying to win it," he said.
"But if we come second, it's one (place) better than last year. Every year we go into the championship trying to win and with the confidence that we can. We've come up short this year – we will go again next year.