Wasps fly-half Andy Goode, who grew up in the club’s new home of Coventry, has said that the city needs Wasps’ arrival.
The controversial move has seen Wasps big goodbye to their old ground of Adams Park in High Wycombe, moving their matches over 80 miles away to the Ricoh Arena.
Wasps trained at the new stadium on Tuesday and 27,000 are expected to watch their first match at the new ground against London Irish this Sunday.
“The people of Coventry are crying out for top-level spot and that’s what we’ll bring,” said Goode.
“The more we embed ourselves in the community and show the people of Coventry we really care about being here will show we want to be part of things.
“It’s a partnership going forward, not just with the football club but with Coventry Rugby Club as well.
“We will be supporting them and there will be a plan for that. We are not competing with them, we’re working to develop rugby in the area.
“We want to make Coventry a successful place to play.”
Goode went into detail over his background with the area, highlighting the demand for top-level rugby in the city.
“There is a contingent in the Coventry area who watch Leicester and borderline fans who will hopefully come and support Wasps,” added Goode.
“Having played at Leicester for 10 years I was a Coventry fan playing for Tigers and I’d go and watch Coventry v Leicester games with the Cov fans.
“There are a lot of people who want to watch top-flight rugby, we need to be successful on the field and help them want to come back.
“There’s a massive untapped resource because Leicester and Northampton sell out, so if you want to watch rugby and can’t get a ticket we can give people a massive opportunity.”