RFU chairman Bill Beaumont has hit back at claims by Lions coach Warren Gatland that selecting English rugby players could create a media circus.
It seems that 18 months on and the England team is still being haunted by a scandal-ridden 2011 RWC campaign dogged by dwarf-throwing, ferry-jumping and acute royal embarrassment.
Under new coach and strict disciplinarian Stuart Lancaster, England has been working hard to improve its reputation following the tournament in New Zealand that was a disaster on all fronts.
That image drive received a blow on Tuesday when Lions coach Gatland suggested he may limit the number of England players in his squad to tour Australia, claiming they attract too much media focus and could create a "circus."
Beaumont has reacted by saying any Englishmen selected will take the Lions tour "very seriously."